It’s no surprise that in the year 2023, Instagram will be one of the most popular social media platforms. As such, digital marketers need to understand how to get more Instagram followers. In this article, we’ll explore several strategies you can use to acquire real and active Instagram followers in 2023.
1. Increase Your Posts’ Shareability
One of the best ways to get more followers on Instagram is by increasing your posts’ shareability. To do this, it’s important to focus on creating content that resonates with your target audience. This includes using engaging visuals, incorporating relevant hashtags into your posts, and utilizing user-generated content whenever possible. Additionally, make sure you’re providing value by offering helpful advice or tips through your post captions as this helps keep users engaged over time.
2 . Leverage Influencers
Another effective strategy for growing an active following on Instagram is leveraging influencers within your niche or industry. Partnering with influencers allows you to tap into their existing fan base and build credibility for your brand among potential new followers. Just make sure you choose influencers who align with your values and have a similar audience as yours; otherwise, it could negatively impact the success of your collaboration efforts.
3 . Engage With Other Users
Engagement is key when building relationships with potential customers online – especially on platforms like Instagram where interactions are highly visible. It’s important to take the time out of each day to engage with other users’ content so they know you’re participating in conversations related to their interests. Commenting on relevant posts from people outside of your follower circle also encourages them to check out what else you have going on which leads them one step closer towards becoming a follower themselves!
4 . Run Contests & Giveaways
Running contests and giveaways is another great way to boost engagement levels and increase visibility among potential followers. Not only does this incentivize people to follow you but it also allows you to collect valuable customer data while simultaneously driving more traffic towards specific products or services that may be beneficial for them. Plus, running contests often requires entrants to tag friends in comments, which further spreads the word about what you’re offering – resulting in even more organic reach!
5 . Utilize Organic Strategies: SEO & Hashtags
Organic search engine optimization (SEO) plays a major role in capturing attention from potential new followers on any platform – including Instagram! Using keyword-rich titles in posts plus strategically placed hashtags can help ensure that those searching for topics related directly backlink back to your page – making it easy for interested individuals to find what they need quickly without having to spend too much time looking around elsewhere! Additionally, adding internal links within captions or stories will further improve visibility since these types of links are clickable within mobile apps like IGTV, allowing visitors access to additional resources easily accessible right away without leaving behind their current explorations!
6. Monitor Your Performance & Analyze Insights
Once all of these steps have been taken care of then it is time to turn some attention towards monitoring performance and analyzing insights generated from campaigns executed via the analytics dashboard built into every profile page available under the “Insights” tab – giving users detailed overviews regarding impressions received likes given verses actual follows earned thus far along other useful information measuring effectiveness strategies used thus far based upon results collected already gathered accurately measure the progress being made against goals originally set before starting the journey towards acquiring real active following up until present moment – helping define future plans needed continue moving forwards direction desired end result desired outcome truly achieved its fullest potential eventually reaching pinnacle success envisioned beginning process first place!